The Payment Platform Dealers Deserve.
Dealer Pay launched in 2018, dealer-built from day one, and we’ve never left. Every workflow is shaped around how a dealership actually runs, from sales to service to F&I to the back office. Before Dealer Pay, dealership staff were working with merchant services platforms built to do nothing but process a payment: no integration with the DMS, no safeguards against fraud or non-compliance, and no automated handling of surcharges or cash discounting.
Our Mission
Dealer Pay started with a problem every dealer had: reconciling repair orders by hand, scrambling to find and explain hidden fees buried in a statement, and manually keying card numbers for remote payments, exposing the dealership to non-compliance, fraud, and costly errors.
Here’s what our mission looks like in practice: a platform that goes beyond the terminal, using automation and direct DMS integration to solve these problems at the source, so profit stays where it belongs, and your team stays focused on customers.
More Than Just Payments
That adds up to real hours back for your staff, time that goes to customers instead of paperwork. Customers who get real attention, with an easy way to pay in person, online, or on the lot, are the ones who come back, resulting in higher CSI scores.
We find problems before they find you, and we fix them faster than anyone else can. That means your money stays in your pocket, right where it belongs.
True Partners in Payments
We switched to Dealer Pay for the savings and support. Their commitment to their dealers is beyond words.
The functionality of Dealer Pay’s website and reports are perfect for our ever changing business.
We are so pleased with Dealer Pay’s service and dedication. They process payments efficiently – all at super savings.
We chose Dealer Pay because of their hands-on support and dealer specific technology.
Dealer Pay is innovative, responsive and goes above and beyond for their dealers.